The McGraw-Hill Companies
 

Demographics


AW&ST readers are:


Deeply involved in the buying process
  • 56% are directly involved in buying decisions
Loyal
  • 92% of subscribers read at least three out of four issues
  • An average reader spends 1 hour and 24 minutes with each issue
  • 72% of subscribers ask for delivery at home

Source: AW&ST Subscriber profile