The McGraw-Hill Companies
 

Readership

BCA's 150,000 Total Readers are influencers and innovators in business aviation

BCA Subscriber Profile:
Leaders — 79% of BCA subscribers are in senior corporate management or aviation operations management.
Decision-Makers — 86% of BCA subscribers are involved in purchasing/procurement of business aviation products and services.
Loyal — The average subscriber has read BCA for 12 years and spends an average of 1 hour, 43 minutes with each issue.

Source: 2007 Audience Profile Study