
![]() |
|||||||||||||||||||||||||||||||||||
|
|
Defense Technology International Ad Size
Specifications for Web Offset Publications: S.W.O.P for the New Millennium - Ninth Edition 2001. Publication Trim Size: 7 3/4" x 10 1/2"; 197mm x 267mm Important: Vital advertising matter must be kept 1/2" (13mm) from the publication trim edge in saddle-stitched issues and 1/2" (13mm) from gutter in perfect-bound issues. Standard Unit Size in Inches/mm: Space can be used only in the following forms. Advertisements exceeding size in any dimension are considered oversized. Specifications for Non-Bleed
*Two-column one-half page accepted on condition advertising can be placed on top, bottom or side of it.
Width of Column: 2 3/16"; 55mm Density of Tone: Sum percentage of tone values in two-color wet printing must not exceed 160%. Single screen should not have screened value less than 5% or greater than 90%. A required value over 90% should be made solid. Sum percentage of tone values in four-color printing must not exceed 300%. Mailing/Shipping Instructions – GeneralAll space contracts, insertion orders, advertising proofs, copy, and correspondence pertaining to advertising, printing and reproduction material should be sent to: Attention: Advertising Production Department For furnished inserts, contact Production Department. Production Contact: Laura Hoffman – Production Director |
||||||||||||||||||||||||||||||||||
















