Readership
O&M is the Leader
78% of O&M readers surveyed recommend, specify/select, purchase and/or approve products and/or service related to aviation maintenance, repair and/or overhaul.
Of this percentage, 86% have global purchasing authority, meaning their purchasing decisions impact both domestic and international business.
O&M is the Best Read, Most Retained, and Most Useful Publication
| Publication |
Total Readership |
| Overhaul & Maintenance |
78% |
| Aviation Maintenance |
63.2% |
| Aircraft Maintenance Technology |
51.5% |
| Air Transport World |
51.5% |
| Aircraft Technology Engineering & Maintenance |
49.5% |
| MRO Management |
45.4% |
| Aircraft Economics |
14.4% |
| Air Finance Journal |
12.7% |
| Source: Harvey Research Study, July 2006 |
O&M is the Most Useful Publication to Respondents at Work
| Publication |
% Who Use At Work |
| Overhaul & Maintenance |
43.4% |
| Aviation Maintenance |
16.8% |
| MRO Management |
13.3% |
| Air Transport World |
11.7% |
| Aircraft Maintenance Technology |
9.2% |
| Aircraft Technology Engineering & Maintenance |
7.7% |
| Air Finance Journal |
4.1% |
| Aircraft Economics |
2.6% |
| Source: Harvey Research Study, July 2006 |
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